Keurig Green Mountain Named One of America’s Most Reputable Companies
Reputation Institute’s U.S. RepTrak ® 100 identifies most reputable companies among the American general public
WATERBURY, Vt.--(BUSINESS WIRE)--Keurig Green Mountain, Inc. (Keurig) has been named among the 100 most reputable companies in the U.S., according to the Reputation Institute’s 2017 US RepTrak® 100 ranking. The annual survey measures public perceptions of corporate reputations based on seven dimensions: innovation, leadership, governance, citizenship, workplace, performance, and products and services.
“We’re incredibly proud to be included on the Reputation Institute’s US RepTrak 100 list, as it acknowledges the efforts throughout our organization to deliver innovative and beloved products, as well as honor our resolution to brew a better world, “ said Bob Gamgort, Chief Executive Officer at Keurig. “For us, delivering the ultimate coffee experience goes beyond the quality in the cup. From reducing our environmental impact and promoting a resilient supply chain, to engaging with local communities and empowering our employees, we strive to make a positive impact on all our stakeholders and our natural world through our business.”
This ranking builds on other recognition Keurig has received, having been ranked #17 in the 2016 Newsweek Green Rankings and recognized at the 2016 Ethical Corporation Responsible Business Awards. This is the first year Keurig has been included on the RepTrak® list, ranking just outside the top 50 most reputable companies at number 55.
Reputation Institute’s RepTrak® model is the gold standard for reputation measurement, providing a one-of-a-kind measurement of how the public views the world’s best-known companies. The 2017 US RepTrak® 100 examines perceptions of companies by the US general public based on more than 42,000 respondents who completed the survey in the first quarter of 2017. The survey quantifies the emotional bond stakeholders have with 800 leading companies, and how these connections drive supportive behavior like the willingness to purchase a company’s products, recommend the brand, invest or even work for the company. The complete list of 2017 US RepTrak® 100 companies can be found here: https://www.reputationinstitute.com/research/RepTrak-in-Country/US-RepTrak-100.aspx
To learn more about Keurig’s Corporate Social Responsibility efforts, please visit: http://www.keuriggreenmountain.com/sustainability/overview
About Keurig Green Mountain
Keurig Green Mountain, Inc. (Keurig) is a leader in specialty coffee and innovative single serve brewing systems. Committed to delivering exceptional coffee for more than 35 years, today our Keurig® brewers and single serve hot beverages are in more than 20 million homes and offices throughout North America. In under a minute, Keurig® brewers consistently and conveniently deliver a fresh-brewed, great tasting cup with just the push of a button. As a testament to that quality, more than 50 leading global coffee, tea and cocoa brands have partnered with Keurig, joining beloved owned brands like Green Mountain Coffee® and The Original Donut Shop® to offer consumers vast personal choice from 500+ varieties. As a company founded on social responsibility, Keurig is committed to using the power of business to brew a better world through our work to build resilient supply chains, sustainable products, and thriving communities. For more information, visit www.keuriggreenmountain.com, and to purchase Keurig products visit www.keurig.com or www.keurig.ca.
About Reputation Institute
Founded in 1997, Reputation Institute (RI) is the world’s leading provider of stakeholder measurement, membership and management services, working with more than 400 of the top Global 1000 companies. Serving corporate communications and marketing executives and their teams, RI delivers our data, insights and best practices through subscription services, hands-on consulting, and our RLN events and executive training. RI’s proprietary RepTrak® System is the gold standard for analyzing reputations across industries, geographies and stakeholders, and powers our Global, National, Country and CSR studies.
Learn more at: http://www.reputationinstitute.com